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The Techie Minute (VIDEO 2) – 1) Facebook & the No Email, Email 2) Facebook & the Holy Grail & 3) Groupon COO & Spinal Tap

Welcome to the second installment of ‘The Techie Minute’—a ‘one minute dish’ on tech gossip of the week—like Talk Soup meets MTV News for the tech world. Yes, this is a homemade video—recorded using PhotoBooth, edited using iMovie and Picasa—trying something a little fresh here at HOLLYISCO—a boutique press site covering entertainment technology from Silicon Valley, to Silicon Beach, to Silicon Hills.

HOLLYISCO: The Techie Minute (Video 2)

Play Youtube VideoHOLLYISCO – The Techie Minute – Video 2

In this video:


What is ‘bootstrapping’ your business? Bootstrapping is the art of building your business without much external help and on a budget. Two bootstrap concepts introduced this week on “The Techie Minute” are 1) Bootstrap Lighting—for when you don’t have the Hollywood budget, or a P.A., and 2) Bootstrap Branding—how to make a mockup product using just your business card and packing tape only—kaching! The featured mockup product this week on “The Techie Minute” is WineBeer by HOLLYISCO.


#1. FACEBOOK and the ‘No Email, Email Announcement’

“Ello…Can you hear me? It’s Me! Facebook!” “You’ve got two empty halves of coconut and you’re bangin’ ‘em together.

  • Facebook sends an email, telling everybody they are going to be sending less email. It worked! Huge props to Facebook for successfully getting me NOT to login to their site for um, at least 36 hours, post their ‘less email’ announcement.
#2. FACEBOOK and the “Holy Grail”

F8 Developers Conference – San Francisco – 9/22/11

  • RT @HOLLYISCO Really fun read.. Re: Facebook | “Where were you on Sept. 22, 2011, when the world changed?”
  • RT @HOLLYISCO hilarious! RT @marshallk your gramma called. she wants to know how to make the spotify work in the facebook.
  • RT @HOLLYISCO “On Thursday, Facebook will be reborn. Prepare yourselves for the evolution of social networking.” – @Mashable
  • RT @HOLLYISCO Oops! RT @bmull by kevinrose Facebook Employee Reveals Killer Facebook Music Feature In Deleted Tweet
  • RT @HOLLYISCO RT @businessinsider Facebook Got A Huge Revamp Last Night, Here’s Everything You Need To Know by @ellishamburger

#3. GROUPON COO Exit Is Like Being a Drummer in ‘Spinal Tap’

Groupon COO, Margo Georgiadis, Exits After Fiver Months – #MickShrimpton

Thanks for watching the second installment of ‘The Techie Minute.’ Click here to watch the first ‘The Techie Minute.’ Follow us on Twitter @HOLLYISCO.

About the Author

Kathleen Blackwell Kathleen Blackwell: Founder & Editor HOLLYISCO • Freelance PR for Tech Startups in Silicon Beach • Previous Executive at Sony BMG Music Entertainment • Founder/CEO Saucy-Wear designer aprons sold at Williams-Sonoma, Sur La Table, Neiman Marcus • Founder of multiple Music/Tech brands (including:) The Techie Awards | The Techie Minute | The .CONTENT. Conference | ROCK STOCK │ Cougar Rock │

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